“Working from home” became the new standard in 2020. This shift to a telecommuting-focused paradigm shows no signs of going away. Rather, it has extended well beyond the office. It also impacted how marketers approached their work as well. They pivoted to...
When you’re looking to develop content to promote your brand, it makes sense to turn to video. It’s a popular format that allows you to communicate clear, concise messages. Once you make the decision to create videos, however, the next decision is...
If you’ve decided to produce video content to help bolster your business: congratulations, you’ve made the right call! Video is one of the most effective content formats for companies looking to promote themselves. The only catch with video...
Creating video content is a fantastic way to engage your audience. Having stunning, compelling video presentations can help bolster your content marketing. But creating a live video requires coordination. With limiting restrictions in place due to the COVID-19...
The past several months have created multiple challenges for everyone throughout the country. No matter where you are, doing business has the obstacle of the COVID-19 lockdowns standing in its way. There hasn’t been an industry left untouched by this, especially...
Companies are increasingly purchasing and developing technologies that improve and streamline customer experiences, this translates to an increase in business and customer retention. On top of that, they are being used to improve internal communications among...
For most workplaces, the “new normal” is constantly evolving, but one thing’s for sure: it’s going to involve a lot of remote communication in the form of video conferencing. This will be particularly critical for healthcare providers looking...
Virginia Commonwealth University recently hosted a webinar on the public health impact of businesses re-opening during the pandemic. The conclusion the attendees reached is that businesses must do all they can to instill confidence in their customers to...
It’s a scary time for businesses right now as the response to the COVID-19 pandemic continues throughout the nation and world. There isn’t a sector or industry left unchallenged by this, and it’s forcing many organizations to enable constraints and...
The ongoing COVID-19 response has tested everyone on a global scale. Many businesses have been forced to radically change the way they operate. Quarantines and social distancing have led to a stark rise in telecommuting and more people using telemedicine for the first...
