Types of Online Marketing Videos
Video is a great way to improve online marketing performance on almost every digital channel. This powerhouse marketing tool is also highly effective at delivering messages quickly, visually and audibly. Let us help you determine the right type of video to meet your business goals.
If a picture is worth a thousand words, then video must be worth a million.
Make it clear to your audience that your business’ services or products are the right choice for them by highlighting the most important benefits and demonstrating how their lives will be improved.
Since your audience doesn’t have your product in hand, use video to explain and demonstrate the key features of your product and show it in use. Product videos are highly effective at helping users move from consideration to conversion.
What better way to convert than by having a customer provide a positive testimonial? Video is a powerful way to fuse personality with emotion to sell your business. In the hands of your sales staff and distributed online, testimonial videos are highly effective in confirming the validity or benefits of your product or service.
Short Q&A video clips can be used to address the most common questions and concerns of your prospects, inform new customers how to use your product or service, and provide quick helpful tips to your audience. In addition, these are great for building awareness, reducing time spent by your team answering questions, and improving customer retention.
A creative, attention-grabbing animated video — whether in 2D, 3D, motion graphic or white board style — can really pack a punch in promoting your business at a very reasonable rate.
Event videos are a great way to capture all the action at a live event to continue marketing your business even after the event is over. Count on DigiVid360 to record your next conference, live event or create an event highlight reel so that you don’t miss a minute of the action.
From patient education and advocacy to video marketing for healthcare professionals, our team is experienced at producing and marketing healthcare videos are tailored to meet your needs.
Corporate videos are valuable internal resources that can assist in training new employees, recruiting talent and impressing investors and customers alike with a thoughtful, informative and impactful content.