by Kurt Greves | Sep 14, 2023 | Marketing, Political Advertising, Social Media Videos, Video Ideas, Video Marketing, Video Strategy
Introduction In the modern political landscape, inclusivity is no longer just a buzzword; it’s a critical factor in the success of any political campaign. An inclusive campaign not only increases your chances of electoral success but also reflects a genuinely...
by Kurt Greves | Sep 12, 2023 | Marketing, Political Advertising
Introduction The art and science of political advertising are not just about conveying a message but about influencing thoughts, feelings, and ultimately, votes. To achieve this, campaign strategists often use psychological principles that tap into the human psyche,...
by Kurt Greves | Sep 12, 2023 | Blog, Marketing, Political Advertising
Introduction The labyrinthine world of political advertising has undergone significant transformations over the years, particularly with the advent of digital media. These innovations have presented campaigns with unparalleled opportunities for targeting and...
by Kurt Greves | Aug 31, 2023 | Blog, Marketing, Political Advertising
Introduction Political advertising has been a cornerstone of elections and policy promotion for decades. However, the advent of social media has fundamentally changed the landscape, offering a wider array of tools, strategies, and challenges. Gone are the days when TV...
by Kurt Greves | Aug 29, 2023 | Blog, Marketing, Political Advertising
Introduction In the constantly evolving world of political campaigns, digital microtargeting has emerged as a prominent strategy for capturing voter attention and influence. As the digital ecosystem rapidly matures, political parties and candidates are employing...
