The results you get from your video marketing efforts can hit a steep plateau if you're not consistently monitoring essential video metrics. Simply throwing videos on YouTube won't bring in an army of qualified leads and save your business from weak sales numbers. You...
Category: Blog
Benefits of Annotations on YouTube Videos
Don't make the mistake of believing videos are a one way street of you giving and the audience taking! You already know videos are the perfect way to talk to your target audience, but did you know that these people can talk back? While television has always been a...
Build Trust with Customer Testimonial Videos
The Power of Video is Undeniable Marketers agree: online video is the preferred channel to deliver content. Video has revolutionized how people create their websites, interact with their customers, and has continued the evolution of social networking sites. For...
7 Video SEO Success Tips
If you have a website, you know the importance of search engine optimization (SEO). Search engines need to understand the content that users are consuming on your site. There are dozens of small changes that can be made to any given page in order to optimize it to...
4 Tips for a Successful Video Marketing Strategy
Are you in need of an exciting new marketing strategy idea? Consider video marketing. Here are 4 tips to help you get started on your road to a successful video marketing strategy. Marketing managers are always craving new promotional strategies. Basic methods form a...
10 Quick Video Marketing Tips
Consumers today are constantly bombarded by ads. And they have incredible short attention spans to boot. That means it’s more challenging than ever before for marketers to draw audiences in and keep them entertained. Thankfully, video is a great way to get just about...
Drive More Sales and Revenue by Building Trust and Improving Communication
The creation of the information highway has drastically changed the sales landscape. What I mean is that today’s buyer flies under the radar while researching, learning, comparing, and gathering opinions before you even know they want your product or service. In the...
5 Questions to Ask when Vetting Video Production Companies
If you have made the decision to make a video, the next step can be the scariest – finding an affordable, experienced, quality company to create the video. Let’s face it, most people are not well versed in video production or video marketing. So, it’s understandable...
Top 5 Obstacles Preventing You from Adopting Video in Your Marketing Methodology
Marketers are excited about using Video but there are various reasons why video doesn’t get off the ground. We discuss 5 obstacles that prevent marketers from using video and suggest ideas for overcoming these obstacles.