Editor’s note: This post was originally published on 6/21/16 and has been updated for accuracy and comprehension. Why use video for HCP marketing? They’re easily customizable.They save time.Viewers retain information better than with text alone.They open the door for...
Category: HCP Education
Video Posters Make Communicating Research Poster Results Easier
Editor’s note: This post was originally published on 9/7/16 and has been updated for accuracy and comprehension. Right now, more than 300,000 clinical studies are going on worldwide. Doctors and researchers are studying countless aspects of health and...
Healthcare Video: A Checklist for Filming Successful Provider Profile Video
Consumers turn to the internet for everything these days. That includes searching for a new doctor. Of course, a simple Google search for “doctors in my area” will return a sea of results. How can you stand out from the crowd of other physicians? The answer is a...
How to Provide Genomics Education to Physicians
Genomics and personalized medicine as a whole have expanded the reach of the medical industry and garnered some incredibly complex and vital information regarding diseases and health in general. Providing genomics education to Physicians and other healthcare providers...
Video Poster Makes Clinical Study Results Come Alive
Right now, more than 200,000 clinical studies are going on worldwide, with doctors and researchers studying countless aspects of health and medicine like heart disease, diabetes, nutrition, cancer, drug treatments, pneumonia, childhood food allergies, even acne. All...
How to Improve HCP Education & HCP Marketing Using Video
Is anyone busier than doctors these days? We bet if you ask anybody in Marketing Communications or Sales Management; their answer would be an enthusiastic, “No!” In addition to a doctor’s primary passion of caring for patients, he or she must also supervise staff,...