Physician Education
Medical Poster Video
Myriad Genetics
An animated video created from a medical poster which was presented at AUA 2016. This was created using the recorded voice of Dr. Bishoff himself. The static image poster was then animated to create this motion graphic video. The video could then extend the life of the Gleason 6 study results validating the Prolaris test.
This is a great inexpensive way for healthcare marketing teams to extend their medical poster assets.
This worked well enough that in 2017 we did another video with the Myriad team.