Working with the media can be a great way to promote your business. News stories reach a large audience and those stories are often shared on social media, sometimes hundreds of times! Also important for those on a tight marketing budget, it’s free. Sounds great...
Category: video tips
Improve Video Effectiveness with these Video Marketing Tips
Creating high-quality digital videos are important, but the real benefits come when you can actively promote your videos and get them in front of a large audience. Luckily, videos are very easy to promote compared to other forms of content and are excellent for...
Build Trust with Customer Testimonial Videos
The Power of Video is Undeniable Marketers agree: online video is the preferred channel to deliver content. Video has revolutionized how people create their websites, interact with their customers, and has continued the evolution of social networking sites. For...
7 Video SEO Success Tips
If you have a website, you know the importance of search engine optimization (SEO). Search engines need to understand the content that users are consuming on your site. There are dozens of small changes that can be made to any given page in order to optimize it to...
10 Quick Video Marketing Tips
Consumers today are constantly bombarded by ads. And they have incredible short attention spans to boot. That means it’s more challenging than ever before for marketers to draw audiences in and keep them entertained. Thankfully, video is a great way to get just about...
5 Questions to Ask when Vetting Video Production Companies
If you have made the decision to make a video, the next step can be the scariest – finding an affordable, experienced, quality company to create the video. Let’s face it, most people are not well versed in video production or video marketing. So, it’s understandable...
Top 5 Obstacles Preventing You from Adopting Video in Your Marketing Methodology
Marketers are excited about using Video but there are various reasons why video doesn’t get off the ground. We discuss 5 obstacles that prevent marketers from using video and suggest ideas for overcoming these obstacles.