Physician Profile

Physician Profile – Russel Cohen, MD
Abrazo Medical Group

This is a profile video of Dr. Russell Cohen. This video serves as an introduction to the physician including: why he pursued medicine, what he is passionate about inside and outside of his profession and information about his specialty.

To create this video we went to his home to establish a personable context. The video was conducted interview style and we cut out our questions for the final product. We supplemented the interview footage with b-roll to provide more context for the viewer.

Dr. Cohen’s profile video is one of almost 200 videos that we created with the medical group’s doctors and specialists. These included profile videos as well as short patient educational videos. We were able to do this at scale to keep costs low.

Categories

Live Interview
Testimonial
Talking Points
Pre-Planning
B-Roll
Storytelling

Social Media Short

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